Project Overview:
This project showcases an AI-enhanced commercial advertisement for McHale’s Pub, blending cinematic visuals with precision animation to capture the brand’s personality. Using our automation-driven workflow, we combined generated imagery with AI-generated motion elements to create an engaging, polished final video. Every detail was optimized for maximum audience impact and brand alignment.

‍

Objectives:
Create a high-quality, AI-assisted commercial that communicates the client’s brand story and visual identity.
Develop visuals that integrate an engaging environment for retail and digital campaigns.

Scope of Work:
For this project, Automation Supply Co executed the following:

• Planned and storyboarded a concept that aligned with McHale’s existing brand identity.
• Generated Imagery and combined it with AI-driven scene enhancements.
• Designed animated overlays and visual effects.

‍

This McHale’s Pub ad demonstrates our ability to merge creative direction with AI-powered automation. The result is a dynamic, visually rich production that elevates brand storytelling while reducing turnaround time and production costs.